Cyber Monday Sale: 30% Off

Foto SF Discount Code

Save a cool 30% off any Foto SF products. Use the discount code ‘cybermonday‘. You’ll need to hurry, offer ends Monday.

Hop over to our sister site SF Photo School and use the same code to get 30% Off some amazing photography courses :

The Big Picture
10 photographers, 35+ hours of world class tutorials
only $147 – now $102

Beginners Guide to Weddings
6 hours of downloads only $67 – now $47

WordPress Tutorial Videos
Over 10 hours of downloads only $67 – now $47

Masters of Light
Over 6 hours with Kevin Wilson, Martin Grahame-Dunn & Uzair Kharawala
only $67 – now $47

 

30% Off onOne Software

Leading software company onOne have just announced a fantastic offer which will save you a cool 30% Off any onOne software products (excludes Perfect Photo Suite & DSLR Remote).


You’ll need to hurry to take up on this fantastic offer as the discount expires on 24 Aug 2012.

Happy shopping !

About onOne

onOne Software develops innovative and timesaving software solutions that make digital photography easier, faster and better. Photographers use onOne Software solutions to speed up their photo editing workflow and give their photos the professional look with just a few clicks. Download a free trial and learn why onOne is the industry leader in photography software.

Black Friday 40% Off Sale

We are pleased to announce our fantastic ‘Black Friday 40% Off Sale. To receive your discount, please use the following discount code on any of the products below at the checkout:

Discount Code: bf4011


Black Friday Photography Sale

Portraits for Profits

Are you someone looking to earn a living from Portraits ? Want to run a profitable home-run photography business to suit your lifestyle ? Here is an online photography course you cannot afford to miss out on! Learn how to run a profitable & successful portrait photography business, lead generation techniques, pricing, promotions, products, selling & closing the deal. setting up a mobile studio, how to make Google friendly content for your website, editing, post-processing and more. With Bonuses worth over £240.00! you cannot afford to miss out on this one!

Normal Price: £125 +VAT

BLACK FRIDAY SPECIAL: only £75 + VAT

Click here for more info

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Black Friday Photography Sale

Build Your Online Profits

Not sure how to take your business forward online ? Is your website not working as hard as you do ? Not sure what all this Twitter & Facebook is all about ? Are you totally confused as to where to start with online marketing?

Normal Price: £95 + VAT

BLACK FRIDAY SPECIAL: only £57.00 + VAT

Click here for more info

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Black Friday Photography Sale
Award-winning studio photography management software to help you organise & steamline the day to day or running your photography business. Keep track of all your contacts, quotations, jobs, sales, purchases, email marketing, sending letters and equipment. Powerful & simple reporting helps you keep a bird’s eye view of your business.

Normal Price: £60 + VAT

BLACK FRIDAY SPECIAL: only £36 + VAT

Click here for more info

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40% Black Friday Photography Sale
The Masters of Light Webinar Series

6 hour webinar series with Kevin Wilson, Martin Grahame-Dunn & Uzair Kharawala. Webinar content consists of Essential Elements of Composition, Lighting Essentials, Elements of Posing, How to Use YouTube to Market your Business, Off-Camera Flash and how to Get Free Traffic to Your Website.

Normal Price: £60 + VAT

BLACK FRIDAY SPECIAL: only £36.00 + VAT

Click here for more info

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Black Friday Photography SaleMystical & Fantasy Portrait Photography Webinar Series

Are you a portrait or commercial photographer and looking to inject some creative flair to your photography business ? Do you want to offer something new & unique to your clients to add a new dimension to your business, but don’t know how & what to do. Here is a webinar with a difference. Multi-award winning photographers Vincent O’Byrne & Clare Louise showcase their talent, work and their creative thought process in this ‘unmissable’ webinar series.

Normal Price: £60 + VAT

BLACK FRIDAY SPECIAL: only £36.00 + VAT

Click here for more info

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40% Black Friday Photography Sale
The Beginners Guide to Wedding Photography

Do you aspire to become a wedding photographer but don’t know how to get started on setting up a wedding photography business? Webinar content includes the basics & foundation of setting up a business, contracts, prices, products, equipment, camera, lenses, software, branding, advertising, marketing, how not to forget key shots at a wedding, using off-camera flash, editing, post-processing workflow and more. 6 hour webinar series.

Normal Price: £60 + VAT

BLACK FRIDAY SPECIAL: only £36.00 + VAT

Click here for more info

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40% Black Friday Photography Sale

The Art of Wedding Photography

A unique & intriguing wedding photography webinar series presented and co-hosted by Uzair Kharawala, Jayce Clarke & Crash Taylor. 3 different photographers showcasing three different & unique styles to photograph a wedding. Over 360 minutes of high quality tuition in the comfort of your own home! Download videos right onto your computer.

 

Normal Price: £60 + VAT

BLACK FRIDAY SPECIAL: only £36.00 + VAT

Click here for more info

 

Happy Thanks Giving…

Intensive Photography Course

If you are interested in improving your photography and want to learn how the pro-photographers take photos. Then this 3-hour intensive photography course for you. Priced at a very affordable £29 only, this offer is only valid for 48 hours from Midnight 30 May 2011.

Click here to reserve your place.

This 3-hour course will cover everything you need to get started in Digital Photography and how to get the best out of your camera on the day to day basis. You’ll learn an assortment of techniques, how to set the right exposure and how to use the camera, lens & the flashgun to maximum effect. Plus you’ll also learn how to edit and post-process your images to get that ‘wow’ factor in your images.

This course is divided into 2 parts. First part is all about theory and the second part is a hands-on practical session on how to take great photos. You’ll take with you some incredible tips and tricks on how the pro photographers use simple yet highly effective techniques to take great photos.

Groupon Birmingham

I look forward to seeing you on this course.

Oz

The Art of Wedding Photography

I am super excited to announce a new Webinar series ‘The Art of Wedding Photography’ sponsored by Calumet UK. This webinar series will be presented and co-hosted by Jayce Clarke, Crash Taylor & myself. Over 360 minutes of high quality tuition in the comfort of your own home!

Who should attend…

If you are looking to start a wedding photography business or wish to take your existing wedding photography business to the next level, brush up on your photographic skills and super charge your marketing & business acumen, then this webinar series is not to be missed. We’ll share with you our tips, tricks & techniques of our complete wedding work flow, equipment you need, software your require and much much more…

Crasht Taylor Wedding

Here’s what you’ll learn during the webinars:

Webinar 1: The Business of Wedding Photography

In these tough economic climate with so much competition out there, you need to stand head & shoulders above your competitors. This webinar is all about how to get leads, market yourself, convert the leads into bookings, offers, pricing & products. You’ll learn some cool marketing tips & strategies to take your wedding photography business forward. Plus you’ll learn how to organise a wedding from the initial inquiry, sending quotation, making a booking, receiving payments, invoicing, things to remember and to do. How to create your individual work flow for your business easily & effortlessly.

Jayce Clarke Photography

 

Webinar 2: Engagement Photography

Engagement photography is the easiest way to showcase your talent, your creativity and your brand in front of your potential clients. E-sessions are a perfect way to have high conversion rates from leads into bookings. There is a simple process to it. If followed, you will achieve amazing conversions like you never did before. During this webinar, you’ll learn how to, when and where to schedule your sessions to create stunning results. Images which will have your clients booking you up straight away!

Ice Hotel Sweden Wedding Photography by Uzair Kharawala

Webinar 3: Off-camera flash at Weddings

Crash, Oz & Jayce share with you their own individual styles and ways to use off-camera flash creatively and effectively to shoot incredible images in all kinds of conditions. You’ll see images shot in extreme conditions and temperatures with minimal equipment, learn how to balance flash with available ambient light, whether to use flash as a main or a fill light, the lighting kit which requires minimal set-up and is very portable, infra-red v radio triggers and much much more. Even if you are new to off-camera flash, this session will get you started and give you the confidence to use off-camera flash in a very creative way.

Webinar 4: How not to forget key shots at a Wedding

This session covers how to document a wedding from start to finish to give a beautiful & complete story of the day. You’ll see examples of images taken right from the bridal preparations till the first dance to tell a unique & complete story of the day.

Webinar 5: Work flow, editing & post-processing

Wedding photography is all about work flow. Shooting, editing & post-processing. The work flow dictates whether you make a profit or a loss on a wedding. Take too long in front of the computer and all your profits will drain away. Are you confused whether to shoot 500 images or 2000 + images at a wedding, well you’re not alone on this. So many photographers take unnecessarily high number of images which pretty much locks them in front of the computer for a week! You’ll see 3 different shooting, editing & post-processing work flows by each one of us using Lightroom 3 & Aperture 3.

Webinar 6: How to set your website for Google

Vast majority of photographers have set up their websites & blogs which do NOT tick all the boxes for Google. Secondly and most importantly, they don’t know what keyword research is all about. In this webinar, you’ll learn some amazingly simple tips on how to turbo charge your website & blog for higher rankings, how to beat your competitors in search rankings and how to promote your website for free.

This webinar series will get you started on making your wedding photography profitable and giving you the confidence to compete with the best. With no travelling costs, hotels to book or even to take time off work, this is an opportunity you cannot afford to miss out on!

Price

£55.00 + VAT for all six webinars





 

Great Money Saving Offers from our Sponsors:

Calumet

 

Special money saving offers on lighting kit,
Pocket Wizard Mini TT1 & Flex TT5 and more…

 

Foto SF Lite

Save 50% of the normal price of £60 + VAT.

Only £30 + VAT with this webinar series.

 

 

FAQs

Q. When & what time are the webinars scheduled ?

A. Here are the dates & times (UK Time)

All Webinars start at 1900 hrs

Webinar 1: 9 May 2011
Webinar 2: 11 May 2011
Webinar 3: 16 May 2011
Webinar 4: 18 May 2011
Webinar 5: 23 May 2011
Webinar 6: 26 May 2011

Q. How long is each Webinar ?

A. Each session is for 60 minutes each. Giving you a total tuition time of over 360 minutes.

Q. What if I miss a Webinar and can’t attend due to prior commitments or different time zones ?

A. Every Webinar will be recorded and you’ll be sent a link to download them.

Q. Where are the webinars held ?

A. These are held online. You can log in from anywhere in the world as long as you have internet access.

Q. I’ve never logged in a Webinar before, do I need any special software ?

A. You don’t need any special software. Logging in is easy and you can use either a Mac or a PC. All you need are speakers on a computer.

Q. Can I ask questions during the Webinars ?

A. Absolutely, we encourage everyone to ask questions and we endeavor to answer every question you ask.

Q. I’ve been on other webinars, but they never answer my questions ?

A. We will have a very limited number of seats available for this series and not hundreds and hundreds of attendees. This ensures that you get a great learning experience and all your questions are answered to the best of our abilities.

Q. Will I be able to purchase this webinar series afterwards ?

A. Yes you will be, however, the special introductory price of £30.00 + VAT is valid only until 09 May 2011.

 




 

About the Tutors

Crash Taylor, Jayce Clarke & Uzair Kharawala regularly present seminars & webinars for Calumet UK. Here is their bio:

Jayce Clarke

Jayce is based in the North West of England and runs a successful photography business covering weddings & portraiture. He is a regular speaker for Calumet UK and runs a series of seminars & workshops for them which are in very high demand.

Jayce follows his passion of fashion photography and this is quite evident in his wedding photography work. Jayce’s understanding of lighting is second to none and you’ll enjoy his relaxed and friendly approach to teaching which are both fun and very informative.

 

 

Uzair Kharawala

Based in Leighton Buzzard, Beds. Uzair along with his wife Farzana runs SF Digital Photography.

He is currently one of Nikon UK’s ‘Evangelist’ and is a regular ‘Guest Speaker’ at major photography conventions, trade shows & fairs in the UK, at Apple’s flagship store in Regent Street London, Focus on Imaging, PhotoVision Roadshows and has previously presented for all major photographic bodies including the BIPP, MPA & the SWPP. Uzair has photographed weddings from the freezing conditions at the Ice Hotel Sweden to the hot temperatures of Borneo, Malaysia. He has also created the award-winning software for photographers Foto SF.

King of Cool” – Photo Pro Magazine

Master of the art of wireless flash” – Digital SLR Magazine

 

Crash Taylor

In only four short years as a professional photographer Crash Taylor has become one of the world’s finest wedding photographers. In 2009, he was voted one of the UK’s top 10 winter wedding photographers by Professional Photographer magazine.

In 2010, he became editor-at-large of Professional Photographers new magazine Turning Pro and is a regular contributor to Professional Photographer and Photography Monthly magazines. He is the innovative author of two highly acclaimed photography blogs, providing fascinating insights into the creative process of the world’s top photographers and serves as a source of inspiration to photographers worldwide. Crash has been featured in numerous publications and is also an award winning member of the prestigious [AG]WPJA and on the board of the Best of Wedding Photography: the premier invitation only membership group for the world’s finest wedding photographers. He photographs 30 wedding adventures each year and has captured weddings in Spain, France, Finland and Hawaii. Although Crash’s greatest joy is spending quality time with his wife and young son, he somehow makes time in his hectic schedule to teach workshops and seminars, which are in great demand throughout the UK and internationally.

Crash Taylor is in love with photography. Inquisitive, searching, evolving, imaginative and never content with the average. Look at his pictures and his passion and enthusiasm are clear. Crash Taylor is a true photographer
Grant Scott, Editor, Professional Photographer Magazine.

Crash Taylor is one of the UK’s finest documentary wedding photographers creating images that are natural and full of emotion.
Assistant Editor, Photography Monthly Magazine

 

I look forward to welcoming you on ‘The Art of Wedding Photography’ Webinar Series.

To Your Success

Uzair Kharawala

Deal Is On…

If you are in or around Glasgow, then here is an intensive photography course you may be interested in. We’ve teamed up with Groupon to offer this very special course. The offer will expire on 26 April 2011. For more details, please click on the image below. Groupon-Glasgow

onOne Software: Layers for Lightroom

New product provides photographers with streamlined functionality for creating and working with layers, offering new creative possibilities.

Portland, OR – April 20, 2011 – onOne Software, Inc., a leading developer of innovative, time saving solutions for professional and advanced amateur photographers, today introduced the Perfect Layers Public Preview. Perfect Layers gives photographers the ability to easily create and work with layered files in their workflow application of choice. Perfect Layers supports the creation of layered files that can be opened and edited by Adobe Photoshop software and can be used directly from within Adobe Photoshop Lightroom software, Adobe Bridge and, with the shipping version, Apple Aperture.

“The impact Perfect Layers is going to have on photographers using Lightroom makes it a game changer!” said Scott Kelby, Editor-in-Chief of Photoshop User magazine. “This is the must-have plug-in for Lightroom.”

“Through our partnership with the National Association of Photoshop Professionals and from invaluable insight gained from Scott Kelby, we’re excited to get the Perfect Layers Public Preview into the hands of digital photographers everywhere,” said Craig Keudell, president of onOne Software. “We hear from photographers every day, that more and more of their image enhancement is taking place in applications like Photoshop Lightroom and they tell us they need additional tools to let them do even more like easily create composite images, retouch portraits and get creative with blending modes. Perfect Layers will allow photographers to do all of these things. That’s why we’re happy to make this Perfect Layers Public Preview available to the photographic community now so they can start using it to enhance their images.”

 

 

Top Features in Perfect Layers:
Add Layered File Functionality to Lightroom: The ability to have multiple layers in a single file is a great benefit and provides unlimited creative options when enhancing an image. With the Perfect Layers Public Preview, from directly within Lightroom, photographers can create or open layered files. This means photographers can combine multiple images from Lightroom into a single image. They can also open existing Photoshop documents from within Lightroom. Uses of Perfect Layers include merging two or more exposures of the same scene into a single image and masking in the desired portion of each exposure. Compositing multiple images, such as action shots, becomes a simple task with Perfect Layers. Also with Perfect Layers, Lightroom users can now have access to the power of blending images together with blending modes. Blending layers together is a great way to stylize and enhance a photo as well as to retouch a portrait. Files created with Perfect Layers can be opened by Adobe Photoshop and Photoshop Elements later for additional editing if desired.

Masking Brushes:
Control how much of each layer is visible by using the Masking Brush created originally for PhotoTools 2.6 and FocalPoint 2. Similar to using a layer mask, the Masking Brush can be used to reveal or hide selected areas of a layer. The Masking Brush is non-destructive and can even be re- edited with Photoshop.

Blending Modes:
Perfect Layers brings the power and creativity of blending modes to Lightroom! Blending modes determine how two layers interact with each other. For example, you can blend a black and white version of an image with a color version to get a very dramatic and stylized look. Perfect Layers includes the following blending modes: Normal; Lighten; Darken; Screen; Multiply; Overlay; Soft Light; Hard Light and Color.

Adjust Layers:
The streamlined interface in Perfect Layers contains all the controls needed to size, align and reorder layers. A number of useful blending modes offer the ability to dramatically alter images by changing the brightness, altering the color or even creating special effects. All the adjustments can be easily modified.

The Perfect Layers Public Preview allows photographers to start experimenting now with a subset of the features that the complete, shipping version of Perfect Layers will provide. The complete shipping version of Perfect Layers will add more features including:

- Support for Apple Aperture
- The ability to adjust the image/canvas size
- The MaskingBug control from PhotoTools 2.6 to create smooth gradient masks
- Color fill layers and several other new features

As a public preview release, similar to a beta release, the Perfect Layers Public Preview is not indicative of the final performance and quality of the forthcoming complete shipping version. Technical support is not available for the preview release. Users can submit their feedback on this public preview from within the application.

Availability
The Perfect Layers Public Preview release is available immediately at onOne Software’s Website. The shipping version will be available, with additional features, by mid 2011 as a standalone product for $159.95 and as part of the Perfect Photo Suite 5.5. Owners of Plug-In Suite 5 can upgrade to Perfect Photo Suite 5.5, which will include Perfect Layers, at no additional cost. The Perfect Layers Public Preview is a time limited release and will expire on June 30, 2011.

EXCLUSIVE WEBINAR

Perfect Layers means Lightroom users (and soon Aperture users) can work in their favourite RAW processing software and now work in Layers. It’s a brand new technology from our friends at onOne Software and this is the first webinar anywhere outside the US. onOne will be here to share their secrets to what’s been described as “A Game Changer” by pundits in the business. Let’s see why!

Date: 5 May 2011

Time: 1800 hrs UK Time (Show in my Time Zone)

Where: Online

Price: Free





Why have a Facebook Fan Page

We’ve all heard of Facebook unless you’ve just arrived to planet Earth from the outer space! Facebook is the ‘buzz word’ these days and rightly so for some very good reasons. Facebook is changing the way businesses can promote and interact with their prospects & customers, build customer loyalty and bring in new leads…. ALL FOR FREE!

One evening I was watching TV and saw the Fosters advert on which they advertised the Facebook Fan Page rather than their own website. It was something like www.facebook.com/fosters. This intrigued me and I asked myself why are they not advertising their own website but diverting them to a Facebook page. Most big brands are now promoting their Facebook Fan Page rather then their website! Do you get a strong message that something is changing on the web.

The need to leverage social media for business is a complete no-brainer. If Facebook was a country, it will be the third largest country in the world (population wise) with over 600 million. This figure is growing at warp speed on a minute-by-minute basis.

On average, each one of us spends about 51 minutes per day on Facebook. CNN recently reported that Facebook traffic has overtaken Google for the 1st time ever. This is huge.

Why is Facebook important to a small business or any size of business ? Well, with such a massive audience spending so much time on Facebook, it would be foolish not to put our brand in front of the audience. It is easy to build relationships with your prospects. The other most important factor is FREE TRAFFIC a website can receive from FB. I have realised the potential of it and using it to bring more traffic to my website/s and also building relationships with prospects / customers.

I check my Google Analytics stats pretty much on a daily basis to see how much traffic I get to my site/s. One day I noticed this:


Google-Sources

I was pretty amazed and pleasantly surprised. Facebook directing so much free traffic to my website. It was at this point I realised the power of Facebook. I had not done anything special. This was just from my personal account. I did not even have a Facebook Fan Page! I soon created a Fan Page and am now actively using Facebook as one of the social media tools for free traffic. You can see Twitter is also one of the top traffic sources for my website.

Facebook-Fan-Page

The above image is the Welcome page for our Facebook Fan Page. The URL for this page is:

www.facebook.com/sfphotoschool

This page now brings in regular & daily traffic to our website. Please do visit and ‘LIKE’ our page. This is just another platform to put the message across and build our brand on the web.

I hope you’ve enjoyed this post and opened up your eyes to the power of Facebook. If you have a fan page and would like to share your experience with others, please pen in your comments in the box below. I would love to hear from you.

SPECIAL FACEBOOK FAN PAGE CHRISTMAS OFFER

Our sister website Search SF has this money saving offer for you. We’ll create a brand new Facebook Fanpage for you for only £175 + VAT (normal price £245 + VAT). Saving you £70.00. This is offer is for a limited time time and expires on 24 Dec 2010.

Your Facebook fan page will be set up for getting new leads for your business on a daily basis and will compliment your website. You’ll also learn how to use Facebook & email marketing to build a strong & profitable relationship with your prospects & customers.

You cannot afford to miss out on this great offer.  Contact us now on 01525 383683 or by email on info@sfdigital.co.uk and see how you can realise the power of Facebook for your business.

To Your Success

Oz



Nikon Introduces Christmas Cashback Offer

To celebrate the festive season customers purchasing the new Nikon D3100, body or lens kit, are now able to claim £40/€50 in a new Christmas cashback promotion from Nikon.

Nikon D3100

The Nikon D3100 cashback offer will run from 1st December 2010 until 31st January 2011 (inclusive) for customers in the UK and Republic of Ireland, and claims must be received by 28th February 2011 (inclusive).

The Nikon D3100 is the most easy-to-use D-SLR to date, offering a range of high performance features that are designed to make taking quality images fun and easy. The camera’s Guide mode gives you step-by-step instructions of how to change the camera settings, so you not only get the picture you want but it helps you to understand how it was achieved so you can develop your photography skills. The D3100 is Nikon’s first DSLR to offer full HD movie mode so you can get creative with your photography and switch between shooting stills and video at the click of a button. And, with an HDMI port you can connect your camera to the TV and relive the festivities with friends and family.

Simon Iddon, Product Manager for Enthusiast products, says: “The D3100 is the ideal gift for people wanting to capture festive memories this Christmas and learn how to improve their photography skills. I am delighted that we’re able to introduce this cashback offer on our award-winning model and hope that it will make it even more accessible this season.”

For terms and conditions and information about how to make a claim please visit: www.nikon.co.uk/cashback. Offer subject to availability.

Craziest Black Friday Hosting Sale

Host Gator, one of the web’s leading web hosting companies has a fantastic ‘Black Friday’ Sale. Deals include up to 80% off everything, all accounts & all term lengths. You will have the opportunity to buy
3 FULL YEARS of hosting for only$35.64. Incredible value.

Black Friday promotion starts at 12:00 AM Friday November 26th CST (-6 GMT) and will run until 11:59PM CST (-6 GMT) 26 Nov 2010.

Click on the banner below and go straight to their website.

But hurry, it is on a first come first served basis. Sale starts 1200 hrs CST.

This has got to be one of the craziest & coolest deals in web hosting. It’ll be worth setting your alarm clocks for!

Crazy Deals include:

Shared Hosting – $4.95/month AS LOW AS $0.99/month
VPS Hosting – $19.95/month AS LOW AS $3.99 First Month
Dedicated Servers – $174/month AS LOW AS $34.80 First Month
and many many more deals…

Remember this offer is only running for 1 DAY on Black Friday. Don’t miss out on this incredible Black Friday offer.

Every web hosting plan comes with a 45 day money back guarantee, 99.9% uptime guarantee, and is fully guaranteed by the owner himself. If you ever have a problem with the regular support, just ask that your ticket be assigned to Brent and he will personally take the time to give you the VIP attention that you deserve.

Oz